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« 12. What We're Up Against. | Main | 10. The Importance of Journals for Designers. »
Tuesday
Jun132006

11. Two More Logo Updates.

You probably have already seen the new Sprite look in stores and on TV, with their sublymonal campaign, but here's a comparison on the old and new. I actually think this is a modestly positive update - all of the elements of the old can are in the new, they're just handled a little differently. Maybe I feel this way because the previous design was so badly done??? And just for fun, here's the new and old St. Pauli girl. Make you own conclusions as to what this says about our culture...

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