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218. Quantum of Solace Opening Credits.

I usually wait a little while before I go see a movie. I'm not much for cramming into a packed theater to catch a show on the opening weekend. I'm patient. I like to go on odd nights when no one is there. This past week I caught Quantum of Solace, the most recent Bond flick starring Daniel Craig. Now, the movie was alright. A lot of action, but nothing that great. The title sequence however was awesome. Designed by MK12 in Kansas City, the opening credits feature great type, awesome particle motion design (the bond girls come back within the sandy landscape) and I also found the color work extremely pleasing. The design is flawlessly executed and feels like a modern interpretation of the old Bond movie credits. (The Jack White soundtrack, however, was just okay.) And there's even a part in the middle where I thought I saw Don Drapper falling into the depths of Madison Avenue. Ha.

There was a focus on typography throughout the entire movie too, as each major scene was introduced with type that was meant to fit the location in which it was set. Turns out these location cards were done by tomato in the UK. I appreciate the attention to detail, even if a few of them feel a bit exaggerated in the exact font selection. Particularly the Russian slide. (The Austria and Siena designs are probably my favs.) View them below.

Opening Sequence:

MK12 talks about their work:

Location Cards:

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Reader Comments (5)


Nice to see some Kansas City work making its way into your post.
December 10, 2008 | Unregistered CommenterMatt Layton
Hey Matt - you made me realize that I forgot to link to their site! They do great work. How are ya?

December 10, 2008 | Registered Commenterjj
I concur! The graphics were fabulous (they just oozed glamour and style - what you want from Bond), as were the location cards. Such a shame that even the splendid opening credits couldn't make Jack White and Alicia Keys sound good together...
December 12, 2008 | Unregistered CommenterLuci
i think the graphics r cool and the move is cooler!!
August 12, 2009 | Unregistered Commentermaddy
Love the opening title and the location cards are brilliant.
Shame the movie was a bit dull...Casino was way better!!

Greeting's from Jakarta, a designer, a car geek and an art director.
May 25, 2010 | Unregistered CommenterAndrian

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