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« 166. Ad of the Week: Nike Zoom China. | Main | 164. Excelsior 1968 by Robot Johnny. »
Sunday
Apr272008

165. Ad of the Week: Rampenfest.

bmw.jpgAlthough I'm not necessarily a fan of faux-documentary advertising (there's a lot of it out there), Rampenfest by BMW is entertaining enought not to be missed. It's shot beautifully and manages to entertain throughout. I enjoyed the event marketer and his spiral-bound presentation that initiated the very literal product launch.The film is chock-full of interesting characters and fun little details making it worth all of the absurdity. Link to video at the bottom of the post.

bmw1a.jpg

bmw1b.jpg Here's the video.

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Reader Comments (1)

10 million views before BMW even owned this spot!

http://www.cnn.com/video/#/video/tech/2008/06/25/am.cho.bmw.ad.cnn

Guten tag.
June 25, 2008 | Unregistered CommenterJaso Locke

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