165. Ad of the Week: Rampenfest.
Although I'm not necessarily a fan of faux-documentary advertising (there's a lot of it out there), Rampenfest by BMW is entertaining enought not to be missed. It's shot beautifully and manages to entertain throughout. I enjoyed the event marketer and his spiral-bound presentation that initiated the very literal product launch.The film is chock-full of interesting characters and fun little details making it worth all of the absurdity. Link to video at the bottom of the post.
Here's the video.
Jason
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http://www.cnn.com/video/#/video/tech/2008/06/25/am.cho.bmw.ad.cnn
Guten tag.