337. The Return of the Bunny Suicides. 
Apr 24, 2011 at 03:10PM
jj

I've written about one of my favorite exercises to give students before, one that helps build divergent IQ by solving one problem in as many ways as possible. (Simply put: this is the type of IQ we use when we solve creative briefs.) I show the students Andy Riley's wonderful little series, The Book of Bunny Suicides: Little Fluffy Rabbits Who Just Don't Want to Live Any More. And then I give them an hour to come up with as many suicidal bunnies as possible. No, this isn't the most PC assignment ever — but it is one of the most memorable.

For the past few semesters (quarters), I've had the students concept in this way and then I pick the best suicide scenario from that batch. But it doesn't end there. I put up what I get paid for teaching one class for any student who can beat the best suicide from the early set, in a round-robin, rolling tournament. Now, let's be clear - that's not a lot of money, but it's enough of an incentive to try to kill some bunnies for sure.

This quarter I'm teaching a spring session of Miami Ad School's Everything is Media course, and I thought I would give the same assignment, but this time open up the voting to the general, design-blog-reading public. So check out the gallery of the 15 bunny suicides and let us know which one you like the best in the comment section below. After we choose a winner, let's set the deadline of next week April 30th, we'll see if anyone can beat that champ over the next few weeks. And maybe one day, Andy Riley himself will help choose the winner. Andy, if you are reading this, let us know what you think (and thanks for not suing us for using images of your wonderful work. I do encourage everyone to buy your books.)

Thanks for voting.

MAS Spring '11 Bunny Suicides Round #1: (FYI: You can click-and-grab the images to see the entirely of the sketch.)

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