Ikea is no stranger to good work, if a bit inconsistent. These simple banner ads take an uninspired media and make it resonate with the brand's higher purpose: making the best use of your space. I could do without the case study presentation, but the idea is too nice not to share.
The Smallest IKEA Store in the World.
I promise I'll be more active on here over the next few weeks. We have big things going on over at Moses Anshell, my new home and cool stuff happening here as well. More flags coming people! (Georgia's all but written and designed.)